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Business plans Country statistics

Researching foreign markets for Canadian business students

This guide is curated by Olivier Charbonneau, Senior Librarian at Concordia University (Montréal, Canada), for students enrolled in MARK 462 / IBUS 462 Environment of World Business. It provides for sources required to successfully research international business topics for Canadian corporations engaged worldwide. Some sources are available to all on the Internet, others are licensed […] Lire la suite

Concordia University Digital media & ecommerce Food

MARK 305 Consumer Behavior (Fall 2019 edition)

Here are some starting points for succeeding the final project at JMSB’s (Concordia University) MARK 305 Consumer Behavior course. Remember to think about who produces what kind of information and in which format: 1. Consumer behavior trend analysis: Where do we find information about emerging trends in CB? Free web sources recommended by Olivier, your librarian. […] Lire la suite

Business plans Industries and Markets

Research lecture for the eMBA program at Concordia University

When researching or launching a new business, information about industries, markets or competitors can be invaluable. In this session, we will cover resources from the Internet as well as licensed market and industry intelligence databases available from Concordia University Library. This is a workshop adapted from the “Entrepreneurship”  course at the John Molson School of […] Lire la suite

Community Arcade

Indie games in libraries: preservation and acces

Long term preservation (legal deposit, national bibliographies, literary archives and fonds management) Research and scholarship (academic labs, academic library acquisitions, interlibrary loans, copyright exceptions) Certify & contextualize (publishing, bookstores, fan culture) Access (public libraries & schools)s We discussed a few points from this list… Long term preservation I’ve asked around (informally) about digital preservation initiatives in libraries & […] Lire la suite